Flood of Ideas - Starbucks
But thats the thing about tapping into your customer insight. Let the customer tell you what they want, and help them make your service better.
Kudos to Starbucks for doing this. The flood of ideas is an indication of the power of Starbucks brand. Their customers want them to succeed and don't mind sharing their great ideas with them.
If you are a company with customers, this should be replicated in your company.