Showing posts from May, 2008

Online Resources For Learning Spanish

These days, if learning a foreign language is your thing, then you are in very good luck! With the advent of online services like podcasts and online course work available from many universities it is easier that ever to learn a foreign language.I discovered this recently when I felt the need to learn Spanish. Recantly I took on the responsibility of managing sales and marketing for the Latin region of Americas. Its a great job that requires lots of one on one interaction with people from Spanish speaking countries. Although most people I work with know and speak English very well, I feel learning Spanish will demonstrate my commitment to the people of this sub continent. So I decided to set myself a goal of learning  Spanish in six months.Having had some experience using podcasts I knew that podcast was an excellent medium for language teaching. So, the first place I went looking for a Spanish language podcast was iTunes, the Mecca of podcasts. Within a few seconds of searching …

Drinking Rohini

Rohini is one of the few organic gardens in Darjeeling region but is also known for producing nice aromatic teas. This tea is FTGFOP grade second flush which produces a lovely sweet smelling golden brew.  There is narry a hint of astringency which is good because it helps settle my stomach. Rohini Estate tea can be ordered online from Jayateas

An Advertising Agency That Sells

When I was in my Communications class at Xavier Institute of Communications, the creative director from Satchi & Satchi decided to spend a full class showing us some very creative advertisements from around the world to show us the power of the "creative". Several years later, when I was taking a marketing class at Akron U, our marketing professor did the same thing! She decided that the team could benefit from viewing a selection of the most hilarious, and a few poignant advertisements from around the world.

Both Professors no doubt thought that the students would benefit from learning how to communicate a message creatively. And, in fact both of them succeeded in demonstrating to us how complex messages can be communicated creatively.

But the questions that has always nagged me is, how useful are these advertisements in doing the job they were designed to do - sell the product?

In my job as a marketing guy, I have heared a fair share of pitches from agencies. Ag…

Teesta Valley Tea

So, here I am, wide awake at 3.40 AM getting ready for my trip to Mexico City, sipping a cup of Teesta Valley Tea. If you haven't tried this tea, I say you are missing some thing!! This is one of the most floral, most delicious teas I have had the pleasure of drinking. Its just a joy to brew a pot, and then re-brew the same tea again. I love this tea so much that after I finish second brew, I save the leaves for use in my bread making machine!

You can find this lovely tea here.

Happy Birthday, Birthday Girl!

Life is so beautiful around this time of the year. And more so today because its my baby's birthday! Happy Birthday Sweet Pea!

Spring Shadows

Long shadows
of spring remind me
Its time to step out

Walk the dog
Take a hike
Play with kids
Picnic in the park
Swimming lessons.

Chores can wait.

Days will be long now
But time is fleeting
Spring or Summer
It never lasts

And soon it will be gone.